Skoda Kushaq World Static Premiere 

On 18th March 2021, Skoda introduced its highly anticipated compact SUV, the Skoda Kushaq, at a grand event in Mumbai, India, attended by 160 media representatives. The venue’s elegant and futuristic design reflected the brand’s ethos, setting the stage for the exciting reveal of the Kushaq.

70 was instrumental in ensuring the event’s success, managing everything from venue setup to audience engagement. Their coordination made for a seamless experience, with expertly executed technical presentations that showcased the Kushaq’s bold exterior design, luxurious interior, and cutting-edge technology. Skoda executives also provided in-depth insights into the vehicle’s performance, features, and specifications.

The well-structured event, coupled with interactive media sessions, left a lasting impression and reinforced Skoda’s position as a leading automaker in India.

Skoda Kushaq Monte Carlo

The Skoda Kushaq Monte Carlo launch event celebrated style, glamour, and exclusivity, reflecting the essence of Monte Carlo. The event featured a four-car display for media, influencers, and lifestyle bloggers, along with a fashion show by Rohit Gandhi & Rahul Khanna and a performance by Anushka Manchanda .

Personalized touches included AirTag hampers, a local Mumbai tour, and dining at Punjab Grill. A media drive from Mumbai to Pune via Mandwa Jetty allowed participants to experience the Kushaq on various Indian roads, while the event concluded with an exclusive visit to the Adar Poonawala car collection in Pune.

This immersive experience captured the luxury and performance of the Skoda Kushaq Monte Carlo, ensuring a memorable event for all attendees.

Skoda Slavia World Dynamic Premiere 

70 EMG partnered with Skoda Auto India for the launch of the Skoda Slavia, organizing a 6-day media and customer drive experience in Goa from 23rd February to 1st March 2022. The event, hosted at Taj Exotica, featured stunning views and expansive lawns, transformed into a cozy Goan beachside atmosphere by the team. Over 180 attendees, including media, bloggers, influencers, and lucky fans, experienced the world dynamic premiere of the Slavia, the most anticipated premium mid-size sedan of 2022.

The event embodied Skoda’s brand values, with curated Goan experiences at every touchpoint. The “House of ŠKODA” concept was brought to life at the historic Figueiredo House, where guests enjoyed flea market stalls, signature Tepee lights, and a culinary experience by chef Avinash Martins. Live grills, the setting sun, and a performance by the band Lynx added a magical touch to the evening, perfectly aligning with the Slavia’s promise of “It’s All That Matters.”

SKODA TRACK DAY – A Customer Experience

The SKODA Track Day was an exclusive event organized by SKODA India to offer media, influencers, and customers a hands-on experience with the India 2.0 cars — the Kodiaq, Kushaq, and Slavia. It was designed to showcase the performance, handling, and off-road capabilities of these vehicles.

We, at 70 EMG, were responsible for curating and organizing the entire SKODA Track Day event. Our team handled everything from the logistics to the design and execution of the driving experiences. We set up the high-speed, handling, and off-road tracks at NATRAX Indore, making sure everything ran smoothly. 

Our goal was to create a seamless and engaging experience for all the media, influencers, and customers, and we worked closely with SKODA India.Participants had the opportunity to push the cars to their limits, experiencing speeds up to 218 km/h, testing handling, and tackling off-road terrain, all in a single day.