Not all drops lead to the greatest unboxing event but the OnePlus 6T launch event in India in 2018 was nothing short of remarkable. As the event partner, we curated an incredible unboxing experience attended by over 500 enthusiasts. The Goal? Set a Guinness World Record for the largest unboxing experience.

Our team meticulously planned and executed the event at Richardson & Cruddas, seamlessly coordinating with the attendees to meet the strict 5-minute record criteria. Renowned tech guru Gaurav Chaudhary guided the participants through the unboxing process. 

The event not only set a new Guinness World Record, but also set a new standard for experiential marketing.