In a space where timeless style meets modern creativity, 70 EMG has had the privilege of bringing Sabyasachi Mukherjee’s vision to life. Over the years, our collaboration has spanned distinguished store openings and landmark partnerships, each event reflecting the brand’s rich heritage and masterful craftsmanship.

The debut of Sabyasachi’s flagship store at Mumbai’s historic Horniman Circle was more than an opening—it was an invitation into a world steeped in history and sentiment. Every element, from the tastefully designed venue to the curated culinary experience, was crafted to evoke the brand’s unmistakable character.

The Sabyasachi x The Oberoi Concours show at The Oberoi Udaivilas in Udaipur was another standout moment. Seamlessly blending vintage opulence with modern design, the event showcased classic automobiles alongside meticulously crafted couture—a refined tribute to both heritage and innovation.

The next chapter in our partnership was the launch of the Estée Lauder x Sabyasachi limited-edition lipstick collection. This eagerly awaited collaboration was introduced through an exquisitely designed event where every detail was meticulously designed to mirror the distinctive richness of both brands. 

Most recently in 2025, in a landmark celebration of Sabyasachi’s 25th anniversary, 70 EMG redefined immersive storytelling by curating an evocative homage to the storied ‘Thakurbaris’ of North Calcutta. The ambiance evoked the bygone grandeur of Calcutta, where refined opulence mingled with whispers of a storied past. A striking 72-foot-long grazing table—adorned with over 1,000 antique vases, sculptures, and Chinese porcelain—served as the centerpiece of the evening. With over 15,000 meters of bespoke fabric and carefully sourced authentic props from Kolkata, every detail was thoughtfully crafted to pay tribute to Sabyasachi’s muse—his cherished hometown.