The Honda Bigwing CB300F launch at Ramoji in 2022 in Film City introduced the brand’s new street fighter bike with a one-day launch event followed by a five-day media ride. The theme “Formidable Street Fighter” showcased the bike’s performance in urban environments, giving participants the opportunity to experience its power and design firsthand.

70 EMG was integral in shaping the event, managing everything from spatial design to media ride coordination. Their expertise ensured an immersive experience, with a set design that aligned perfectly with the event’s theme and smooth logistics throughout the media ride.

The event stood out by combining hands-on experiences with strong media engagement. The live-streamed launch generated significant social media buzz, while the media ride allowed attendees to test the bike’s performance in real-world conditions, enhancing Honda’s position in the naked bike market.